- Who We Are
This team has been instrumental in delivering complex toll collection solutions throughout the nation and across the globe, and as such, team members are frequent speakers at industry forums.
Our leaders actively participate in industry organization initiatives and provide expertise for far-reaching programs such as regional and national interoperability initiatives.
Chief Executive Officer
Kevin Holbert, who joined ETC in 2002, is a knowledgeable and accomplished leader with over 28 years of experience in the tolling industry – as a manager of information systems at a tolling authority, a consultant, and an executive of a full systems integration provider. This diverse background, spanning engineering and delivery, informs Kevin’s unique and seasoned perspective as a business development leader in the industry. As an executive leader at ETC for nearly two decades, Kevin has been instrumental in steering the company through numerous corporate transformations, deliveries, and technology upgrades.
Chief Operations Officer
Bruce Cramer joined ETC as COO in 2020, with 25 years of experience as a consultant and operator in the technology, transportation, IT, public sector, logistics, financial services, and energy industries. Bruce has served as the Chief Operating Officer for multiple mid-market, high-growth firms and has been responsible for strategy, business planning, mergers and acquisitions, operations, integration, and performance improvement. His transportation experience includes a senior account leadership role at Dell, overseeing support for public sector clients, and various roles at EDS, where he served an IT services portfolio that included roles with the US Navy-Marine Corps (NMCI) and Continental Airlines accounts. Bruce holds a BA from Washington State University and a Master of Science in Management (MBA) degree from the Krannert Graduate School of Business at Purdue University.
Chief Financial Officer
Julia Waterson joined ETC in 2006 as Accounting Manager. In 2020, in recognition of her leadership, knowledge, and dedication, Julia was promoted to the position of Chief Financial Officer. She has more than 20 years of financial and management experience serving technology, oil and gas, government services, and consumer service companies. Julia graduated Magna Cum Laude with a BBA in Finance from the University of North Texas.
Chief Technology Officer
Mike Childress joined ETC as CTO in 2021, with over 25 years of IT experience, ranging from strategy planning to tactical implementation across all dimensions of IT. His most recent transportation experience includes oversight of all application development for Hawaiian Airlines. His senior technology leadership and consulting roles span application portfolio management for major transportation enterprises, such as Delta Air Lines and American Airlines, EDS, VMware, FedEx, Cummins Engines, and Bank of Montreal.
Mike’s industry experience includes advice, guidance, and implementation of business and technology transformation, across all aspects of business models, systems and architecture, data architecture, infrastructure, operations, organizational design and effectiveness.
Mike holds a B.A. degree in Business Analysis & Research specializing in Computer Information Systems from Texas A&M University. His technology leadership and initiatives have been recognized with the Computerworld Premier 100 IT Leaders Award and the Smithsonian Award for Technology.
DAVID MACE ROBERTS
General Counsel, Compliance Officer and Corporate Secretary
David Mace Roberts is General Counsel, Compliance Officer and Corporate Secretary of ETC, responsible for all legal, compliance, and governance-related matters. Prior to joining ETC, David has held senior executive legal and compliance positions with global technology organizations such as Samsung, Elbit Systems and Efficient Networks/Siemens. David holds a Juris Doctor from Emory University School of Law, a Bachelor of Arts with highest honors from New York University and a General Course degree from London School of Economics. David was named to the 2019 Dallas 500 by DCEO Magazine, named the 2018 Outstanding General Counsel (Solo) by D Magazine/DCEO Magazine and named the 2012 Outstanding Deputy General Counsel/Associate General Counsel (Midsize Legal Department) by D Magazine/DCEO Magazine and the Association of Corporate Counsel.
Senior Vice President of Delivery and Operations
Steve Haddix, who joined ETC in 2020, serves as the Vice President of Major Accounts. Accounts will move to Steve once implementation phases are complete, so Steve can focus on their success, growth and productive relationships with existing customers. Steve’s 30-year experience in delivering engineered technology solutions includes more than nine years of leadership experience in both the tolling and ITS industries. He has an MBA from Rice University and a degree in mechanical engineering from Texas A&M University. Steve is one of fewer than 600 project professionals worldwide to have achieved PMI’s highest level of PMP certification, the Portfolio Management Professional (PfMP).
Senior Vice President of Major Accounts
Darby Swank is an industry veteran, who brings 20 years of experience in the tolling and intelligent transportation systems (ITS) industries, with over 15 years of experience managing large-scale, multi-disciplined toll projects. He has served in executive and senior leadership roles with a number of leading mobility technology providers. Throughout his career, he has overseen a large portfolio of complex transportation projects in the United States, ranging from open road tolling (ORT) to ITS projects, directing all execution aspects from technology development to project delivery and operations. As a long-term member of the Finance Committee for the International Bridge, Tunnel, and Turnpike Association (IBTTA), Darby has also made strategic contributions to tolling and mobility policy and best practices. Darby holds a bachelor’s degree in Business Administration from the University of Texas at Arlington.
Senior Vice President of Major Accounts
Raj Nagaraju, who first joined ETC in 2002, serves as the Vice President of Major Accounts. In his new role, Raj will take over accounts once the implementation phases of projects have been completed. Since first joining ETC, Raj has gained experience in data migration, reports validation, and interfacing with customers during SDLC, testing, and review cycles. Raj holds an MBA in Management Information Systems from the University of Missouri and a Project Management Professional (PMP) certification from the Project Management Institute.
Vice President, Business Development
Randy Moore is an experienced Certified Public Accountant who brings 20 years of tolling industry experience. From 2008 to 2014, Randy served ETC as the Senior Project and Program Manager for the North Texas Tollway Authority (NTTA). After spending two years as an ERP Systems Manager at Lehigh Hanson, Randy returned to ETC in 2016 as Business Development Manager and currently serves as Vice President of Business Development. Prior to joining ETC, Randy served as Division Director for the Oklahoma Turnpike Authority (OTA) for 12 years. Randy holds a BS in Accounting from the University of Central Oklahoma.
Director, Marketing and Business Development
Saida Williams joined ETC in 2019 as Director of Marketing and Business Development to provide strategic marketing leadership and work closely with ETC’s executive team on business development initiatives. Saida has over 15 years of capture, proposal and project management experience, leading proposal and delivery teams in successful implementations in the federal, state and local contracting segments. As a capture and bid leader, she has managed well over 1 billion dollars in government and technology sales efforts, from pre-RFP to contract signing, steering successful bid teams and streamlined processes. Saida holds an MS Advertising degree from the SI. Newhouse School of Public Communications at Syracuse University.